26 Jun One Roof partners with Pin Payments to support hundreds of women small business owners
One Roof partners with Pin Payments to support hundreds of women small business owners
Women entrepreneurs share their greatest success stories over the last 12 months
One Roof
5th July, 2024
Over the last two years we have worked really closely with Pin Payments to support hundreds of women entrepreneurs.
We have done this in a variety of ways, including hosting virtual panel events with some of Australia’s most successful founders as well as co-hosting a major Women’s Small Business Summit.
We have inspired, connected and elevated women in business to centre stage. We and Pin Payments work really hard to support business owners and so it was a natural fit to work together.
Some of our shared goals include to:
1. Provide small to medium sized business owners with the tools and resources they need to scale.
2. Help as many business owners as possible to set up their businesses online.
3. Open doors and create opportunities for women entrepreneurs.
We are so proud of what we have been able to achieve together. As part of our partnership, Pin Payments sponsored over 40 women in the last two years with 12 months access to One Roof’s membership and all member benefits. This kind of support has been instrumental to their business success.
We recently interviewed some of our scholarship winners. It was amazing to hear from such a diverse group of women and how One Roof and Pin Payments have supported their business growth over the last 12 months.
Natalie Andrews, NDA Communications
Natalie is a versatile communication professional with more than a decade of experience in media, marketing, communications, and content writing.
With such a varied skillset, Natalie brings creative, on-brand, strategic solutions to your marketing and communications needs. She’s passionate about keeping the customer front of mind and has a results-driven mindset.
How has your business evolved in the last 12 months?
Where to start?
Some highlights include content writing for some amazing organisations and then continually getting more work. Another highlight has been working with clients I’ve always admired and being able to provide outsourced marketing and communications support. Finally, I’ve been able to try something new and dabble in offering facilitation and media training
What is your favourite part of the One Roof membership?
I have loved connecting with like minded women and also accessing the bank of resources to help me upskill and grow my business.
What are you looking forward to in the next 12 months?
In the next 12 months, I plan to really focus on which jobs bring me joy and look to retain more work in that space, especially in the media training and facilitation space.
Heather Rivendell, HER Creative
HER Creative is your one-stop-shop for obscenely attractive content, and everything visual communication. HER helps you create a brand that evokes a feeling and builds trust with your customers, at first sight.
How has your business evolved in the last 12 months?
I have been working on crafting services that truely speak to my customers and that are flexible for them to utilise and justify through this tough market. The outcome has been a larger network of valued long-term clients.
In the last 12 months, I have been a guest speaker at a number of events and a guest for many peers on podcasts and online chats. I have built and refined a lot of my business and customer processes. I have started to become a go-to person within the product styling community!
What is your favourite part of the One Roof membership?
The community, I really enjoy – especially, the meet-ups and connections I’ve made.
What are you looking forward to in the next 12 months?
I’m excited to achieve further growth and stability within the business, that I’ve been working so hard to grow this last year.
Laura Morellon, Studio Morellon
Studio Morellon is a Melbourne-based, French-owned boutique creative agency.
My mission is simple yet impactful:
Using my creative skills to amplify important messages and create strong brands. I craft visually engaging animations and designs aiming to challenge harmful attitudes towards women, reduce stigmas, and prevent gender-based violence.
How has your business evolved in the last 12 months?
12 months ago, I launched my business for the first time! So I can proudly say that my business has been evolving quite drastically, I found my voice, I’m very aligned with my audience and working on amazing impactful projects.
What is your favourite part of the One Roof membership?
The in-person events and the team behind OR! They always seek new ways to be “better”, they’re not just a “buy our membership” and then crickets.
What are you looking forward to in the next 12 months?
I’m looking forward to increased growth and more impact in the domain of gender-based violence
Michelle Kvello, Lantern Partners
Lantern Partners is a CFO (Chief Financial Officer) advisory business supporting founders of start ups and scale ups. At a time of fast growth founders need access to commercial and strategic financial support to achieve sustainable, scalable growth. Often the health and hygiene finance work is sorted, but the missing piece of the puzzle is partnering support for the business to really flourish.
We support business owners through an inflection point in their business. This can be preparing to sell their business, expanding overseas or “simply” scaling beyond the founder. We do this by providing financial analysis and reporting, building forecast models and scenarios to guide their growth plans, providing advice to the CEO and board and managing the risks that come with fast growth.
How has your business evolved in the last 12 months?
This has been the year of scaling up!
1) Refining our revenue strategy – primarily around ideal client and strategic partner approach which has seen revenue grow by over 30%.
2) Refining our product strategy and go to market approach.
3) Doubling down on our team strategy and our “always on” recruitment approach.
4) Leveraging expert help and technology – In order to scale the processes, I employed a process consultant (found through One Roof!) to document all the existing process within the business, design workflows and recommend a platform that would automate these processes and house the company information so that it was easily accessible and understood by the growing team. This meant inevitably managing through change which was hard for the team (as well as for myself!)
What are some business milestones you’re proud of?
1) We are 90% female staffed and all work flexibly in terms of time and location. The finance industry is equally balanced in terms of gender. But only 1/3 of key leadership positions are held by women. With the majority of our roles being CFO advisory we challenge the stereotypes and normalise women in CFO roles in the organisations we support.
2) Market differentiation. We lead with CFO advisory as opposed to it being a bolt on of a multi disciplinary firm. This means that we can focus on the commercial and strategic support. Our CFOs spent the majority of their careers in business partnering functions within corporate, which gives them an edge in providing support. They have real world experience guiding business leaders through decision making. Though we often refer to ourselves as “virtual” CFOs, we are very much part of the business.
3) Market Education. Although I have been in the fractional space for over a decade, there is a still work to be done in educating the market on what a fractional CFO is, the benefits it can bring and when is the right time for a business to engage this kind of resource. I have done this by speaking on industry panels, publishing and being featured in online content and podcast guest appearances.
What are you looking forward to in the next 12 months?
Doubling down on growth knowing that we’re laser focused on our ideal clients, have an operational structure to support us and a kick ass amazing team!
Nicole Turnbull, Neon Shed
Neon Shed brings light to the dark sides of work and helps eliminate psychosocial hazards by providing the tools and options to know how to have a safe workplace.
How has your business evolved in the last 12 months?
We are always evolving to make sure we support employers, leaders and workers with their current needs and challenges when it comes to psychological safety.
Everyone I speak to has had challenges at work, and it’s mainly to do with difficult people. The legislation has changed recently when it comes to meeting your legal obligations around psychosocial hazards, and directors and managers are being personally fined, alongside workplaces when things go wrong.
Most people want to do the right thing, but they don’t know how or where to start. My tools, training and support services have changed to make it easier for employers, leaders, HR and WHS to improve safety and wellbeing at work.
What are some business milestones you’re proud of?
1. Hosting the World First Lived Experience Summit for bullying and sexual harassment
2. Providing training for employers and leaders to understand the new regulation amendments and helping to reduce or eliminate psychosocial hazards
3. Having over 2 dozen Under the Rug podcast episodes, bringing light to the dark sides of work! I had 3 One Roof members as guests – Leanne Hart spoke about awareness and choice, Eloise Tomkins spoke about self-sabotage and Dr Helen Lawson Williams shared insights and busted myths on our emotions.
What is your favourite part about One Roof?
What are you looking forward to in the next 12 months?
Hosting the 3rd Annual Summit on 16-17 October during Safe Work and Mental Health Month! This year it is face-to-face in Brisbane and focuses on real challenges workplaces are having when it comes to psychosocial safety.
Fellow One Roof members are partners and speaking including Sarah Connelly, sharing how to manage alcohol at work and Dr Helen Lawson Williams on helping to put the brakes on burnout. Jade Warne will also be our photographer! I’m also really excited about supporting workers and workplaces to reduce bullying, sexual harassment, discrimination and other harmful behaviours at work.
Amanda Parker, Probioskin Pty Ltd
Introducing Mayella Organics, a flourishing family business nestled in the heart of the Gold Coast, Australia. We are passionate about Nature and dedicated to sharing our expertise through a thoughtfully curated range of natural and organic skincare, nutritional blends, and herbal teas.
At Mayella Organics, we believe in the transformative power of nourishment. Our mantra, “Nourish to flourish,” encapsulates our philosophy of holistic self-care, where each product is meticulously formulated to nurture both body and soul. From our family to yours, we take pride in offering botanical solutions that prioritize purity, efficacy, and sustainability.
How has your business evolved in the last 12 months?
In the past year, our family business has demonstrated remarkable resilience and growth, navigating through challenging times with unwavering determination and a deep commitment to our community. Despite facing significant family health issues, we have remained steadfast in our mission to serve our customers with the same warmth and dedication that have defined our business for generations.
Throughout these trials, our team has come together like never before, embodying the true spirit of family. Each member has stepped up, supporting one another and ensuring that our operations run smoothly. This solidarity has not only helped us overcome personal adversities but has also strengthened our bond with the community we cherish.
As we reflect on the past 12 months, we are filled with pride and gratitude. We have not only preserved our legacy but have also built a stronger foundation for the future. Our journey is a testament to the power of family, the strength of community, and the relentless pursuit of excellence. We look forward to continuing this journey together, embracing new opportunities and overcoming any obstacles that come our way. Onwards & upwards!
What are some business milestones you’re proud of?
1. Recognition through Awards: We are proud to have received numerous national and international awards for our skincare products, herbal teas, and nutritional blends. These accolades validate the quality and efficacy of our products, reinforcing our commitment to excellence in the health and wellness sector. As well as adding to trust in the brand for our potential consumers.
2. International Trademarks: Achieving international trademarks for our brand has been a significant milestone. This not only protects our brand globally but also paves the way for expanding our market presence internationally, ensuring that our innovative products can reach a wider audience.
3. Local Marketing Initiatives: We successfully launched a unique marketing experiment by branding a local bus service that transits the Gold Coast. This initiative has been instrumental in enhancing our brand visibility and fostering connections with the local community, demonstrating our creative approach to growing brand awareness.
What is your favourite part about One Roof?
What are you looking forward to in the next 12 months?
To bringing my dreams into reality! The year I have had the joy of being a part of One Roof, which has given me clarity, greater confidence and a commitment to myself, not only business to do this.
Zelda Ibis, Zibis & Co
Zibis & Co. is an accounting and taxation firm founded by Zelda Ibis, a CPA-certified accountant with over 10 years of industry experience. Our firm takes a simple yet personalised approach to achieve the best financial outcomes for individuals and small business owners.
Our founder, Zelda Ibis, is a fun-loving and inspiring mother of two, recognized as a top 10 accountant by Yahoo Finance and a finalist for the Mumpreneur awards. She is featured in various media platforms such as Figs & Feta Magazine and is an upcoming author and speaker. Zelda is passionate about helping women build their confidence around numbers, money, accounting, and tax matters. She is dedicated to empowering women entrepreneurs by enhancing their financial literacy and helping them manage their business finances effectively.
How has your business evolved in the last 12 months?
Over the past year, Zibis & Co. has seen remarkable growth and transformation. With the increasing number of women entering the business world and seeking financial freedom and independence, we have connected with more women who are eager to understand and improve their finances. This surge in interest has allowed us to expand our services and reach a broader audience.
Additionally, we have been working on an exciting project aimed at helping families achieve the same financial empowerment and stability. This initiative reflects our commitment to supporting not only individual women but also their families in building a secure financial future.
What are some business milestones you’re proud of?
1. Development of Our New App: We are thrilled to have developed a new app designed to positively impact more family lives. This app will provide accessible financial tools and resources to help them manage their finances more effectively.
2. Nominations for Several Awards: Being recognised through multiple award nominations has been a testament to our hard work and dedication. These accolades highlight our commitment to excellence and our impact in the field of accounting and financial empowerment.
3. Creation of My Third Online Program: Launching our third online program has been a significant achievement. This program aims to further educate and empower women, providing them with the knowledge and skills to take control of their business financial futures.
What is your favourite part about One Roof?
What are you looking forward to in the next 12 months?
In the next 12 months, I am looking forward to several exciting developments for Zibis & Co.
- Launching My App: The upcoming launch of our app is a major milestone that I am eagerly anticipating. This app will revolutionise the way families and individuals manage their finances, providing them with the tools and resources they need at their fingertips.
- Hosting My Own Rich Woman CEO Masterclasses and Retreats: I am excited to host a series of masterclasses and retreats aimed at empowering women CEOs. These events will provide a platform for women to learn, grow, and network with other successful female entrepreneurs, furthering our mission of financial empowerment and literacy.
Kiyoung Sung, ReMI beauty
ReMI is a circular beauty business based in Melbourne with the aim to restore our selves and our planet. Powered by next-gen bioactives and native botanicals, ReMI’s ritual solid skincare delivers a moment of reconnection while we nourish our skin.
How has your business evolved in the last 12 months?
We’ve continued to gain recognition among beauty editors, the highlight of which was being selected as a Vogue Vanguard and as a finalist for Marie Claire Sustainability Awards. We’ve met many consumers through Finders and Keepers and The Big Design Market while also growing our e-commerce business. There’s so much more in store as we continue to convert more consumers to solid skincare, a format that delivers exceptional experience, performance and sustainability.
We won the Life InStyle New Breed Scholarship, which opens up doors to wholesale, nationally. I’ve already met so many supportive entrepreneurs, it is a great community to be a part of. The trade show is 1-4 August at the Royal Exhibition Centre, I hope you can visit and check out all the beautiful products designed by local creatives.
What is your favourite part about One Roof?
What are you looking forward to in the next 12 months?
Growing the business through wholesale, meeting more consumers and yes, a new product launch is in the horizon, for sure! Thank you so much for all the support!
Nidhi Sampat, Cocoa and Chili
Food & Product Stylist, Photographer & Recipe Developer. Create drool-worthy recipes and images for your food and beverage brand & venues!
How has your business evolved in the last 12 months?
We’ve been about to build better processes and systems also leading to better turnover. One of our achievements has been being able to work as a Food Stylist on a TV series for SBS, I’m over the moon to be able to have done that. I’m also now starting to offer video content and working with a major brand consistently throughout the year.
What is your favourite part about One Roof?
What are you looking forward to in the next 12 months?
Trying to gain in scale and book more styling gigs.
Chelsea Woolf, Mama Club
Mama Club hosts meetups to connect mums in their local area to help reduce social isolation and loneliness in early motherhood.
How has your business evolved in the last 12 months?
We’ve connected more than 100 mums through our meetups, showcased over 40 small mum-powered businesses, and secured 2 event sponsorships. We’ve grown to be a locally recognised brand that has a strong word of mouth referral network, and the go-to for finding local mum friends.
Our highlight moments were reaching the milestone of connecting 100 mums, being accepted onto the Runway Startup Incubator programme, and securing our first two event sponsors.
What is your favourite part about One Roof?
What are you looking forward to in the next 12 months?
In the next 12 months, we want to scale to connect more mums and continue to showcasing mum-powered businesses. Plus, we’re working on launching an ambassador program!
Loretta Bolotin, Free to Feed
Free to Feed is a social enterprise creating empowering employment opportunities for people from refugee & asylum seeking backgrounds, through the creation of shared food experiences.
How has your business evolved in the last 12 months?
Over the past year, we have continued to expand and enhance our leadership program and cooking experiences. By incorporating more diverse cuisines and cultural stories, we’ve enriched our offerings and attracted a broader audience. We’ve also launched exciting new partnerships with Prahran Market and collaborated with grassroots cultural collectives like An Other Collective for our Feasts series.
Last year, Free to Feed was honoured with the Victorian Multicultural Commission’s Refugee Advocacy Award! We have welcomed 42 unique cultures through our doors. More recently, we completed the first iteration of our Content Marketing Internship, providing on-the-job training, experience, and mentoring to young content creators from migrant or refugee backgrounds.
What is your favourite part about One Roof?
What are you looking forward to in the next 12 months?
We are excited to focus on storytelling, continue welcoming the community through our doors for deep connections, and celebrate our 10-year anniversary!
Pin Payments helps small businesses in Australia and New Zealand accept online card payments. From solo entrepreneurs to businesses with global ambitions their customers include Pet Rescue, Finders Keepers and Fig & Bloom. Accept payments from your website, invoice, favourite business platform or set up recurring payments from their platform.
Pin Payments offers a special rate of 1.4%+30c per domestic transaction
It’s free to create an account, and if you have any questions, their local team is only a phone call away.
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